ISSN(Print):   2664-0422 - ISSN(Online):   2664-0430 - ISSN-L:   2664-0422

PAKISTAN SOCIAL SCIENCES REVIEW (PSSR)

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RESEARCH OF SOCIAL SCIENCES (SMC-PRIVATE) LIMITED(ROSS) & PAKISTAN SOCIAL SCIENCES REVIEW (PSSR) adheres to Creative Commons Attribution-Non Commercial 4.0 International License. The authors submitting and publishing in PSSR agree to the copyright policy under creative common license 4.0 (Attribution-Non Commercial 4.0 International license). Under this license, the authors published in PSSR retain the copyright including publishing rights of their scholarly work and agree to let others remix, tweak, and build upon their work non-commercially. All other authors using the content of PSSR are required to cite author(s) and publisher in their work. Therefore, RESEARCH OF SOCIAL SCIENCES (SMC-PRIVATE) LIMITED(ROSS) & PAKISTAN SOCIAL SCIENCES REVIEW (PSSR) follow an Open Access Policy for copyright and licensing.

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How to Cite

Revisiting Porter Five Forces Model: Influence of Non-Governmental Organizations on Competitive Rivalry in Various Economic Sectors

Abstract

This study aims to revisit an influential model in management literature—i.e., Michael Porter’s five forces model. It is used to determine the attractiveness of an industry through—buyers power, competitive rivalry, threat of new entrants, suppliers power and substitution goods. Notwithstanding the acclaim that this model has won, it is now facing mounting criticism due primarily to its limited applicability in ever changing global context. This study critically analyzes the literature available on the subject to bring into limelight the weaknesses of this model. We propose an integrated, comprehensive and updated model that captures effects of all forces including a new force—i.e., non-governmental organizations. We suggest that NGO activism interacts with each force to either ameliorate or reduce its effect on the competitive rivalry of the firms. Strategists, consultants and managers are recommended—based on this updated model—to include NGO activism in their assessment of industry’s attractiveness.

Authors

  • Anjeela Khurram
  • Researcher, RITM, University of Paris Saclay, France
  • Dr. Saad Hassan
  • Assistant Professor, School of Management, Air University, Islamabad, Pakistan
  • Dr. Shahzad Khurram
  • Assistant Professor, School of Management, Air University, Islamabad, Pakistan

Keywords

Porter Five Forces, Government, Strategy, NGOs Activism, Competitive Rivalry

DOI Number

10.35484/pssr.2020(4-I)01

DOI Link

http://doi.org/10.35484/pssr.2020(4-I)01

Page Nos

01-15

Volume & Issue

v4-1

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Pakistan Social Sciences Review (PSSR) by RESEARCH OF SOCIAL SCIENCES (SMC-PRIVATE) LIMITED(ROSS) is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
Based on a work at https://pssr.org.pk/

Copyright 2016 PSSR Journal, Developed by M. Yaseen

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