ISSN(Print):   2664-0422 - ISSN(Online):   2664-0430 - ISSN-L:   2664-0422
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PAKISTAN SOCIAL SCIENCES REVIEW (PSSR)

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RESEARCH OF SOCIAL SCIENCES (SMC-PRIVATE) LIMITED(ROSS) & PAKISTAN SOCIAL SCIENCES REVIEW (PSSR) adheres to Creative Commons Attribution-Non Commercial 4.0 International License. The authors submitting and publishing in PSSR agree to the copyright policy under creative common license 4.0 (Attribution-Non Commercial 4.0 International license). Under this license, the authors published in PSSR retain the copyright including publishing rights of their scholarly work and agree to let others remix, tweak, and build upon their work non-commercially. All other authors using the content of PSSR are required to cite author(s) and publisher in their work. Therefore, RESEARCH OF SOCIAL SCIENCES (SMC-PRIVATE) LIMITED(ROSS) & PAKISTAN SOCIAL SCIENCES REVIEW (PSSR) follow an Open Access Policy for copyright and licensing.

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How to Cite

Social Media Usage among University Students and its Impact on Academic Performance, Learning Attitudes and Subjective Wellbeing

Abstract

Today, the world celebrates developments in communication technology that have broadened communication's reach through Information and Communication Technologies (ICTs). Modern communication technology has unquestionably changed the entire globe into a "Global village," with the number of Social Media users growing by the day, and active use of these social networking sites contributing to improved knowledge and communication among social groupings. This study looked into the link between social media usage among university students and academic achievement, as well as the subjective well-being. The study's core data was acquired from University students using a self-administered survey of 254 students, who were regular users of social media networks throughout their studies. Findings show that Social media weariness has a statistically significant impact on students' grades, attitudes toward studying, and overall well-being. Study also found that those students who use excessive social media sites have lower academic performance and subjective well-being. This study advised social media practitioners to create such applications that do not cause fatigue or exhaustion.

Authors

  • Hassan Kazim Junejo
  • MS Scholar, Public Administration Department, Shah Abdul Latif University Khairpur Mirs Sindh, Pakistan
  • Nazar Hussain
  • Associate Professor, Public Administration Department, Shah Abdul Latif University Khairpur Mirs Sindh, Pakistan
  • Ali Raza Lashari
  • Ph.D. Scholar, Public Administration Department, Shah Abdul Latif University Khairpur Mirs Sindh, Pakistan

Keywords

Academic Performance, Learning Attitudes, Social Media, Subjective Well-Being

DOI Number

10.35484/pssr.2022(6-II)57

DOI Link

http://doi.org/10.35484/pssr.2022(6-II)57

Page Nos

678-688

Volume & Issue

v6-2

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Creative Commons License
Pakistan Social Sciences Review (PSSR) by RESEARCH OF SOCIAL SCIENCES (SMC-PRIVATE) LIMITED(ROSS) is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
Based on a work at https://pssr.org.pk/

Pakistan Social Sciences Review (PSSR), Developed by M. Yaseen

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