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Pakistani Female Pop Icons and the Tune of Feminist Activism in “Na TutteyaVe” Song
Abstract
The paper closely hears the season opener song for Coke Studio 2020: “Na Tutteya Ve”, in order to critically appreciate and analyze it as a tune of feminist activism. Contextualizing the critical discussion of the song within the theoretic perspectives of “feminist cultural analysis” as given by Franklin et al. (1996) and the concept of popular music as a feminist activist sounds cape as given by Delap (2020), the paper highlights the songs arrival in Pakistani #Me Too background, alongside its lead singer and composer Meesha Shafi’s involvement in Pakistani #MeToo scenario since her legal feud with another leading male pop star Ali Zafar. The paper establishes the song’s timely arrival in furthering the Pakistani female consciousness as a feminist community vis-à-vis oppressive patriarchy and women’s secondary social status. The paper hears the song as a cultural specimen of Pakistani feminist music which, in its capacity as an artistic site, propounding the alternative female imaginary, broadcasts a call for revisiting the Pakistani female’s social situation, as well as questions the parallel male centric social centrality and supremacy.
Authors
Sadia Qamar
Lecturer, Department of English Literature, Government College University, Faisalabad, Punjab, Pakistan
Dr. Aamer Shaheen
Assistant Professor, Department of English Literature, Government College University, Faisalabad, Punjab, Pakistan
Dr. Muhammad Asif Khan
Assistant Professor, Department of English Literature, The Islamia University of Bahawalpur, Punjab, Pakistan
Keywords
“Na TutteyaVe”, Feminist Sonic Space, Lucy Delap, Meesha Shafi, Pakistani #MeToo, Pakistani Feminist Music